Iconic
Iconic by name, and rather iconic by nature. This Korean stationery brand blends retro charm with playful design — the kind of joyful, pastel-hued pieces that feel plucked straight from a school desk in 1980s Seoul (in the best possible way).
From slimline planners and whimsical pens to pencil cases that double as conversation starters, Iconic’s designs are irresistibly nostalgic and refreshingly functional. Styles change regularly, so there’s always something new to discover — or hoard, depending on your temperament.
Consider this your passport to stationery that doesn’t take itself too seriously, but still gets the job done beautifully.
![Iconic Smooth 3 Colour Pen [0.38mm] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/gelpen4_{width}x.jpg?v=1680698271)
![Iconic Study Planner SMILEY [4 Months] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/2ed2c4f45cfa320ab9f368a801fcbdea_{width}x.jpg?v=1666718246)
![Iconic Coloured Shapes Sticker Pack [10 sheets] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/c6c362452c92e098eddd07a94ae4c8b7_{width}x.jpg?v=1680432335)
![Iconic Pocket Notebook [Plain] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/965fefeec051b453b459693fb741fbcc_{width}x.jpg?v=1680434751)
![Iconic Pocket Notebook [Grid] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/3949f8db9ee63cc85dfb74369c24f074_{width}x.jpg?v=1680434181)
![Iconic Pocket Notebook [Lined] - The Journal Shop](http://www.thejournalshop.com/cdn/shop/products/f18a1274342e2f82d378ff669fe68b7b_{width}x.jpg?v=1680435408)
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